在正确的时间用正确的信息触达您的目标受众是任何电子邮件营销活动成功的关键。然而,根据Mailchimp的调查,所有行业的邮件平均打开率都在21%左右。这就是为什么提醒邮件是必不可少的。及时发送提醒邮件可以提高用户粘性,并在必要时推动用户执行特定的行动。但对于营销人员来说,制作这些电子邮件并找到发送它们的最佳时间可能是有难度的。下面是一些用于不同场合的提醒邮件模板,您可以根据自己的需要进行调整。
提醒邮件对营销人员来说是一个强大的工具,它基本上做到了它所描述的——它提醒了收件人一些即将发生的重要事情,一些他们期待的事情,或者应当发生但还没有发生的事情。以下是一些发送提醒邮件可以让您的业务受益的场景:
It looks like you haven’t signed into your [Product] account for a while. Just a friendly heads up that [Product] accounts are automatically deactivated after [number] days of inactivity.
We’d love for you to stick around. To keep your account open, please log in at least once by [date].
[SIGN IN]
As a reminder, with [Product] you can:
[Use feature 1 – benefit 1]
[Use feature 2 – benefit 2]
[Use feature 3 – benefit 3]
In case you need a refresher course – check out our tour to get you up and running again.
If you have any questions or need any help, reply to this email or jump on a live chat with our customer care team. We’ve got your back!
Cheers,
[YOUR SIGNATURE]
Time flies! Can you believe that your [Product] trial is almost coming to an end?
You still have 3 days to get up to speed with all the awesome things you can do with [Product] like:
[Benefit 1 using feature 1]
[Benefit 2 using feature 2]
[Benefit 3 using feature 3]
If you’re ready, you can navigate to the Plans page to select a subscription that best suits your needs. Our plans start at [price], and you can change your plan at any time.
You’ll also get access to our rockstar customer support team who can guide you through any challenge and recommend best practices for getting the most value out of our [tool/ platform/ software].
Choose My Plan
Still evaluating and could use a hand before your trial is up? Let us know – we’re here to help!
Best,
[YOUR SIGNATURE]
Hope things are going well for you. This is just a quick reminder that invoice [invoice number] which we sent on [date] will be coming due on [invoice due date].
I’m sure you’re busy, but I’d appreciate it if you could take a moment and look over the invoice when you get a chance. I’m happy to answer any questions you might have. Thanks again for your business!
Sincerely,
[YOUR SIGNATURE]
Our records show that we haven’t yet received a payment of [amount] for Invoice [ invoice number], which is overdue by one week. I would appreciate it if you could check this out on your end.
I know that life can get busy, and details can be missed. I’ve attached a copy of the invoice to this email, in case the original was lost or deleted.
If the payment has already been sent, please disregard this notice. If you have any questions whatsoever, please reply and I’d be happy to answer them.
Thanks,
[YOUR SIGNATURE]
We wanted to give you a heads up. The payment information you have on file for your [Product] subscription (card ending with ****) is going to expire in a few days. Unfortunately, if we don’t have a valid card, we will have to cancel your subscription when this payment cycle ends.
If you’ve got 30 seconds, would you mind updating your payment information?
Update Now
Let us know if there’s anything we can do to help.
Thanks so much!
[YOUR SIGNATURE]
We just tried to charge your credit card for your subscription renewal at [Product], however, it failed.
This typically happens due to a change in your credit card number, card expiration, card cancellation, or the bank not recognizing the payment and taking action to prevent it.
To ensure you don’t experience any interruption of your service, please update your credit card details, and we’ll give it another try. You should be able to do it in less than a minute by clicking here: [link to the update page].
If you have any questions, concerns, or issues, please visit our Help Center, call us at [number], or start a chat with our customer support team. We’re here to help!
As always, thanks for being a [Company] customer.
Best,
[YOUR SIGNATURE]
We just tried to process your [Product] subscription payment for the third time, but unfortunately, it failed again.
Please update your payment information and we’ll be happy to keep your account active. It’s a one-step process and shouldn’t take more than a minute.
Update Your Card Now
If the next charge fails, your account will be canceled automatically. ☹
Should you have any questions, please feel free to reach out to us anytime.
Thanks!
[YOUR SIGNATURE]
We are less than two weeks away from the [Event Name] event where we’ll be talking about how to [achieve specific goals] as well as the latest trends in [industry].
We wanted to remind you that [Event Name] ticket prices go up on [date]. Be sure to snag your ticket before the price increases. After [date] tickets will increase to [price], so don’t miss out!
Register Today
Some of our speakers:
[Speaker 1 – short bio]
[Speaker 2 – short bio]
[Speaker 3 – short bio]
Event schedule:
[Event schedule details]
You can find more information on our event page. If you have any questions, please feel free to reach out.
Hope to see you there!
[YOUR SIGNATURE]
Design your own templates
LiveAgent gives you<br> the power to design your<br> own customer email templates,<br> thus helping you to improve<br> customer service. Curious about<br> all the opportunities?
并不存在什么发送提醒邮件的最佳时间,因为它会根据情况而有所不同。如果您想提醒客户即将支付的费用、试用期到期或续用,那么请至少提前一周通知他们,同时也要在到期日再次提醒他们。当您需要通过电子邮件来恢复失败的付款时,最好在到期日后的第一个工作日发出提醒。
使用提醒邮件,您可能犯的最大的错误之一就是只发送一个提醒,然后寄希望于最好的结果会发生。如果您想转化更多的试用用户或是从失败的付款中获得更多的收入,可以考虑发送一系列电子邮件,包括预先提醒、到期日提醒和后续提醒。
提醒邮件应当简短易懂,只提供适当的背景和细节,而不会充满不必要的信息。它们应当以专业、友好和礼貌的方式撰写——关键是要在坚持和推进之间拿捏好平衡点。确保其中要包含一个明显的行动号召,以确保客户能确切地知道他们被期望做什么事情。
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Join our community of happy clients and provide excellent customer support with LiveAgent.
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